Author Archives: Bob McCarthy
This morning I had coffee with a person who provides counseling to clients and is looking for ways to increase his business and expand his client base. So I asked him, as I do with most people, who is his … Continue reading
I like templates. I especially like templates that work. And when it comes to writing, I have used a template I found in a book by Walter Dean Myers entitled “Just Write. Here’s How.” Mr. Myers was a prolific writer … Continue reading
A few months a back, I attended a meeting at the local chapter of a national organization devoted to training. The subject of that month’s meeting was “storytelling.” After chapter business and the box lunches were done, the facilitator introduced … Continue reading
We have written numerous video scripts in our career for marketing, public relations and training, along with self-promotion. Recently we had the opportunity to script and produce three videos for Florida Gulf Coast University. Here is one of them. Comments … Continue reading
I just posted a review of this book on Amazon. Take a look. The review and the book are both good reads.
I’ve been writing for 30+ years and I’ve written for regional publications, one national pub, one international pub and a number of online publications. And I wrote in previous posts about self-publishing because I have a couple of manuscripts I’m … Continue reading