The King is Dead; Long Live the King!

Today I attended three-hour seminar that offered ideas on using social media to build your business. But the emphasis was primarily on Facebook, especially during the first two hours. The seminar was informative and helpful. But to me what was conspicuous by its absence was blogging! It was mentioned maybe three times, and only in passing. Yet, at least six times during the presentation the importance of “content” was emphasized and the role content plays in social media. (By the bye, of the approximately 20 attendees, three had a blog.)

Content? Of all the social media, which is the most content rich and content friendly?

The blog.

So blog on! (And get a team of like minded people to help and support you.)

Your thoughts?


About Bob McCarthy

Originally from the Northeast, I now call Southwest Florida home. I have been a professional copywriter and editor since 1979, both freelance and in house. I have had article published in regional, national and international magazines. Plus, a video for which I wrote the script won an industry award as Best Training Video.
This entry was posted in Blogging, Collaborative Teams, Social Media, Team Development Strategies and tagged , , , , . Bookmark the permalink.

4 Responses to The King is Dead; Long Live the King!

  1. geoff says:

    good post. you’re right. it doesn’t matter what you do, you have to establish some sort of reputation. facebook and all those things let you do that too actually. facebook can function like a blog. but to me, facebook and twitter and stuff are about contact. business people think it’s about advertising. young people don’t want to be bothered. they want to (and get to) choose who they follow or like. look at paul coelho. he has has almost 10 million people who ‘like’ him on facebook. why? how? he writes books that at least 10 million people like. the thing is the books 🙂 so to me the question is what is it that you make (build, write, create, do, sell) that moves people to want to stay in contact with you through facebook, twitter, etc. There’s so many examples of stuff in music — bands who are great who I follow on twitter because I’m interested in the words that come out of their mouth because I love their music. my two cents. cool post. would love to know more details about the conference. g


  2. geoff says:

    and why not give a shout out to the three other bloggers who were at the seminar.


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